
Leadership & Decision MakersBusiness Intelligence Workshop
8 May 2026
Confirmed
Full Day
09:00 to 17:00
AI Clarity
Leadership focus
In Person
A'DAM Tower
A full-day, hands-on workshop for 25 senior leaders at Amsterdam's A'DAM Tower. Walk away with complete AI clarity, a 90-day action plan, and the confidence to lead your company's AI strategy.
One Day. Complete AI Clarity.
You don't need another slide deck about AI. You need to understand it, use it, and build a plan around it. That's what this day delivers.
Understand what AI can and can't do for your business
See AI in action with live demos using real tools
Build your first AI workflow (hands-on)
Map out your 4-pillar AI strategy
Create a 90-day implementation plan
Understand your EU AI Act obligations

Not a conference.
A transformation.
Most AI events talk at you. This one works with you. We're bringing together 25 hand-picked business leaders who need real answers, not more hype. You'll use AI tools yourself, build a strategy with expert guidance, and leave with a plan you can actually execute.
By the end of the day, AI won't be something that happens to your business. It'll be something you lead.
90-Day Action Plan
Walk away with a step-by-step plan tailored to your company.
Hands-On AI Experience
Use real AI tools yourself, not just watch a demo.
Senior Network
Connect with 25 hand-picked leaders navigating the same challenges.
4-Pillar Framework
People, Tools, Compliance, Infrastructure: the complete picture.
Resource Pack
Templates, checklists, and frameworks you can use immediately.
EU AI Act Clarity
Know exactly what the law requires and how to comply.
The Four Pillars
Everything locks together.
By design.
Your private internal AI system is built from four interlocking pillars. Remove one and the whole system fails.
Transform gradually.
Not destructively.
You don't need to replace what already works. The four pillars are designed to layer AI into your existing processes, systems, and teams — one step at a time. Keep running your business while steadily building AI capability where it matters most.
Every pillar reinforces the others. Start with one, and the rest follow naturally as your organisation matures.
Keep existing systems running
AI works alongside your current tools and processes — no rip-and-replace.
Layer AI into current workflows
Start where the impact is highest and expand progressively.
Train people at their own pace
Build AI literacy across your team without overwhelming anyone.
Scale compliance as you grow
EU AI Act obligations are built in from the start — not bolted on later.
Your Day at A'DAM Tower
From 09:00 to 17:00, six focused sessions that build on each other. You'll leave with a 90-day plan, hands-on AI experience, and the clarity to lead your company's AI strategy.
Session 1
What Is AI?
Cutting through the noise
What AI actually is, what it isn't, and why it matters for your business now. No jargon, no hype. Just the reality of what these tools can do.
You'll leave with
- Clear AI/ML vocabulary you can use confidently
- A practical BS detector for AI vendor claims
Session 2
Why You Need Business Intelligence
Real use cases, not hype
How competitors are using AI today and what's at stake if you don't act. We look at real businesses, real results, and real failures.
You'll leave with
- 3 real use cases mapped to your industry
- ROI framework for AI investment decisions
Session 3
Hands-On AI Demo
Build something real with Claude
See what AI can do for your specific industry in real time. You'll use the tools yourself, not watch a slideshow about them.
You'll leave with
- Your first AI workflow, built by you
- Tool evaluation checklist
Lunch
Network with peers. Coffee and lunch provided.
Session 4
The 4 Pillars for AI Success
People, Tools, Compliance, Infrastructure
The framework every business needs to adopt AI sustainably. We break down each pillar and show you how to assess where you stand.
You'll leave with
- Gap analysis for your company
- Priority matrix: where to start
Session 5
Your AI Strategy
Planning and implementation
Leave with a 90-day action plan tailored to your company. Not generic advice, a real roadmap with milestones and owners.
You'll leave with
- 90-day action plan draft, personalised
- Budget and resource template
Session 6
EU AI Act Briefing
What the law says and what it means for you
What the EU AI Act requires, which deadlines matter, and how to stay compliant without slowing down your AI adoption.
You'll leave with
- Compliance checklist you can take to your legal team
- Key deadline calendar
Q&A + Certificates
Open floor. Your questions answered. Certificate of completion.
Ready to lead your company's AI strategy?
Limited to 25 seats


Built for Decision Makers
CEO / Founder
You keep hearing about AI but you're not sure where to start. You need clarity, not more noise.
CTO
You understand the tech, but you need to understand the business case. Strategy, ROI, and compliance, not just code.
COO
You need to build AI into operations without breaking compliance. Practical frameworks, not theory.
Board Member
You need to make informed decisions about AI investment. Understand what's real, what's hype, and what the law requires.
A'DAM Tower
Amsterdam Noord
One of Amsterdam's most iconic buildings, sitting on the IJ river directly across from Centraal Station. Panoramic views and the perfect setting for high-impact collaboration.
Overhoeksplein 1
1031 KS Amsterdam, Netherlands
How to get there
Free ferry
Buiksloterweg ferry from Amsterdam Centraal, every 5 min, 2 min crossing
From Centraal
Ferry terminal behind the station (3 min walk), then 1 min to the tower
By car
Underground parking at Overhoeksplein, directly below the tower
From Schiphol
Direct train to Centraal (15 min), then ferry across
Before the Day
What to bring
- Laptop (Mac preferred, any will work)
- Your Claude Pro account (EUR 20/month, we'll send you the link)
- 5-minute pre-event survey completed (sent via email after booking)
- Business cards (optional, for networking)
What we provide
- Full-day catering (breakfast, lunch, refreshments)
- All workshop materials and templates
- Certificate of completion
- 90-day action plan template
Common Questions
Ready for AI Clarity?
€995
per person · VAT excluded
25 seats. One day. Real outcomes. Submit your application and we'll be in touch within 48 hours.
Limited to 25 seats · Discount codes available at checkout